# Linked Data

## How to link data

**From your** [**collection**](https://everyday-digital.gitbook.io/pathways-docs/pathway-editor/broken-reference)**, pick the data that you want to use for a specific purpose in your pathway.**&#x20;

To illustrate the process, we will use the example of tracking sales amongst your staff. Here is the data we used:

![Example of data added to a collection to track sales & targets](https://content.gitbook.com/content/UTpgpthx85UKIDy6CNFa/blobs/7fnNnmuwbC0Q42ELKT5Z/Screenshot%202020-12-14%20at%2016.33.23.png)

{% embed url="<https://cdn.falkor.io/uploads/2020/12/cloud-file-7098/e004a9b2ad422b2e01d40439df3f29b7.mp4>" %}
Link data to a pathway
{% endembed %}

## Data linking options

| Option               | Description                                                                                                                                                                      |
| -------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Add (+)**          | Select this icon to link a collection from the [Data Manager](https://app.gitbook.com/o/-LkZMh7HTpHtgrDm7Uox/s/xejXVFfr25ZS5cie02G7/)                                            |
| **Source Type**      | Primary or Secondary                                                                                                                                                             |
| **User Identifiers** | Choose which unique identifier you want to use/reference (refer to [Data Manager](https://app.gitbook.com/o/-LkZMh7HTpHtgrDm7Uox/s/xejXVFfr25ZS5cie02G7/) for available options) |
| **KPI Identifiers**  | Choose which column is being used as your tracking metric                                                                                                                        |
